MEASUREMENT & EVALUATION: Standards, Frameworks and Resources

Interviews, articles and other resources are available here.

Capture d’écran, le 2019-06-26 à 10.22.3

Research Report 2019: Measurement and ROI for Internal Communication,

CIPR Inside, in partnership with the Institute of Internal Communication.  

Capture d’écran, le 2019-07-23 à 14.20.3

A Delphi study to identify standards for internal communication 

170502_communication_Value_Circle.jpg

Measurement  & Reporting:

A series of research-based tools developed by the Academic Society for Management & Communication

Barcelona-2.0-with-logos.png

Bacelona Principles 2.0 

Cover_Horizontal_edited.png

Measurement: Linking Internal to Business Results

ResearchBrief Series

Capture d’écran, le 2019-07-23 à 14.32.1

AMEC Integrated Evaluation Framework

Capture d’écran, le 2019-07-23 à 14.54.5

GCS Evaluation Framework

Capture d’écran, le 2019-07-23 à 14.24.4

Dictionary of Public Relations Measurement and Research, by Don Stacks and Shannon Bowen

Capture d’écran, le 2019-03-12 à 15.06.1

The Next Level Global Report

Measurement Resources from page 141. 

Capture d’écran, le 2019-07-23 à 14.01.1

EBOOK - Demonstrating the Value of Communication. Perspectives and advice on communication measurement & evaluation, by Jesper Andersen with contributions from ten authors. 2nd edition. Supported by AMEC.

Capture d’écran, le 2019-07-23 à 15.10.1

Guide: The PR Professionals's Definitive Guide to Measurement. AMEC, PRCA, ICCO

Capture d’écran, le 2019-07-23 à 14.47.1

CIPR Inside Communication Measurement Matrix